What we collect
When you join early access we store the email address you enter, your name if you choose to give it, and the area you said you're interested in (gear, socials or both). We also record your consent choices and the time you submitted the form.
Alongside that we keep basic attribution: which page or link the sign-up came from, the referring website if your browser sends one, and any campaign parameters in the URL. If you allow optional measurement, PostHog records page and interaction events, approximate location derived from the connection, device information and a masked session replay. Form inputs are excluded. Confirmed conversions are linked using a one-way digest rather than sending the email address to PostHog.